Book a demo

Privacy Policy

Privacy Policy for Zmash AB

This Policy provides information regarding how the personal data collected about you is used.

The Service Zmash is owned and provided by Zmash AB which also is the Controller, with Swedish registration number 559128-2834, a company incorporated under the laws of Sweden and with its registered office located at Humlegårdsgatan 22, 102 43 Stockholm, Sweden. If you wish to contact us via email, please do so to

We reserve the right to, at any time and of any reason, make amendments to this Policy. You will be notified by e-mail to your registered e-mail address. The amended Policy will also be published at (the “Site”). This privacy statement is effective as of January 21, 2021.

This Privacy Policy applies only to our online activities and is valid for visitors to our website with regards to the information that they shared and/or collected with Zmash. This policy is not applicable to any information collected offline or via channels other than this website. 


Throughout this document, we may use certain words or phrases, and it is important that you understand the meaning of them. The following is a non-exhaustive list of definitions of words and phrases that are used in this Policy:

“Zmash Leads” “We” “Zmash” refers to our company Zmash AB; our Site; our Service; or a combination of all or some of the preceding definitions, depending on the context in which the word is used.

“You” refers to you who use the Service on behalf of a legal entity who, for example, might be your employer.

The “Company” refers to the legal entity which you are representing, as an employee, consultant or similar


By using our website, you hereby consent to our Privacy Policy and agree to its terms.

Information to Third Parties

We will not share your personal information with any third party besides what is written in this Privacy Policy. 

Your personal data will be visible to other users of the Service within your Company. We will furthermore share your personal data with our subcontractors in order for them to help us with the following:

Providing and facilitating the Service,

IT-service for the performance of our Service and services that handle necessary, technical support and maintenance of our IT-solutions. This includes storage of your information by our web host partners:

Analysis of how the Service is used.

In cases where we share personal data with a third party we remain responsible for our subcontractors’ processing of your personal data. We always make sure that our subcontractors provide sufficient safeguards and require them by contract to protect your personal data in accordance with this Privacy Policy, legal requirements. Our subcontractors have access to your personal data only to perform these tasks on our behalf and are obligated not to disclose or use your personal data for any other purpose.

Transfer to Third Countries

We keep your personal data within the EU/EEA. We will take appropriate technological, organizational and legal measures to ensure that the level of security regarding personal information is the same as in the EU/EEA. This means ensuring that the receiver of information falls under a EU Commission issued adequacy decision pursuant to article 45 in the GDPR (Privacy-Shield compliant companies in the US included) or by using the EU Commission’s Standard Contractual Clauses.

Information we collect

The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information.

If you contact us directly, we may receive additional information about you such as your name, email address, phone number, the contents of the message and/or attachments you may send us, and any other information you may choose to provide.

When you register through our chatbot, we may ask for your contact information, including items such as name, company name, address, email address, and telephone number.

How we use your information

We use the information we collect in various ways depending on what cookies were approved, including to:

Log Files

Zmash Leads follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this and a part of hosting services’ analytics. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users’ movement on the website, and gathering demographic information.


Like any other website, Zmash Leads uses ‘cookies’. Necessary and Performance cookies are automatically turned on. However, Targeting and social media cookies are only activated when the Cookie Banner information is approved. You can, at any time during your visit, deactivate these options through our cookiebar add-on. If you accidentally approve the cookie policy for social media or retargeting, you can always deactivate ads retargeting within your Settings on social media platforms.

  1. Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

  1. Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous and will not be used in any other way other than for improving our website.

There are certain categories of cookies that we do not collect automatically and those are:

  1. Targeting Cookies

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising. 

  1. Social Media Cookies

These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools. 

Third Party Privacy Policies

Zmash Leads’s Privacy Policy does not apply to other advertisers or websites. Thus, we are advising you to consult the respective Privacy Policies of these third-party ad servers for more detailed information. It may include their practices and instructions about how to opt-out of certain options.

You can choose to disable cookies through your individual browser options. To know more detailed information about cookie management with specific web browsers, it can be found at the browsers’ respective websites.

GDPR Data Protection Rights

We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service.

The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete.

The right to erasure – You have the right to request that we erase your personal data, under certain conditions.

The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.

The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.

The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.

Children’s Information

Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity.

Zmash Leads does not knowingly collect any Personal Identifiable Information from children under the age of 13.